I love this its pretty colorfulCute, lightweight, fits my keys and badges in the pouch. Would fit much more if i needed it to. Picture shows how long it is on me. I'm 5'2" and wear a women's medium for reference. Longer than i was hoping, but not much.Daughter liked lanyard, because it was compact and held all her IDs, money, etc. for college.I had an old Vera Bradley one for almost seven years. I got this one to replace the one that I had put to the grill. Great product I like putting my cards money and any small notes.My daughter bought this for her school ID, but also carries cash and her credit card inside.I've been buying Vera Bradley lanyards for years. I was going to purchase a VB lanyard with a matching zippered pouch, but figured I'd do a quick search for more economical alternatives. This one looks great! The lanyard is the same length as Vera Bradley and the quality looks pretty good. I might just order another one to have some variety! I'm expecting to hold up just as well, if it doesn't, I'll update my review. Looks like a great deal for a nice product.My daughter loves it,great value for a good priceHad this for college, and it lasted all four years and then some. Very cute and functional. Highly recommend!Arrived yesterday 5 days early so well impressed. Product is excellent as the card holder is inside the purse so no excuse if the id is misplaced . Ideal for work lovely colour to